Top 5 AI Phone Ordering Systems for Restaurants

What is an AI phone ordering system for restaurants?

An AI phone ordering system puts a voice AI on the restaurant's phone line instead of a person. It answers the call, takes the order, deals with basic questions, takes card payment and sends the order to the kitchen. Nobody on staff picks up.

That's the full version, anyway. Some products only do part of it, like answering and logging a message, so check what a vendor means by "ordering" before you go further.

The problem is easy to picture. It's Friday, 7pm, the phone rings, and whoever answers has to stop what they're doing, write the order down over kitchen noise and then type it in or shout it across. Sometimes the call gets missed. Sometimes the order gets mangled. A takeaway with a busy phone line feels this every week.

Below are five options for restaurants in the UK and Ireland. Flipdish is first because it's the only one here built for exactly this job in this market. The other four suit narrower cases, and two of them probably won't suit a UK or Irish restaurant at all.


1. Flipdish AI Phone Agent

Best for restaurants, takeaways and QSRs in the UK and Ireland that want phone orders handled without anyone picking up.

The Flipdish AI Phone Agent takes an inbound call from the greeting to the payment. It greets the customer, takes the order, suggests an add-on, reads the details back and charges the card. Then the order goes to the kitchen.

A few things about how it works:

  • It answers every call. No hold music, and no call that rings out because both staff members had their hands full.
  • Customers talk the way they'd talk to a person. "Large margherita, no olives, extra cheese" is fine, and so are changes halfway through and special requests.
  • Upsells depend on what's already in the basket. The system suggests something that goes with the order, which is different from reading out a promotion to everyone.
  • Orders from phone calls appear in the Flipdish POS next to online and in-person orders. Nobody retypes anything.
  • Customers pay by card during the call.
  • It's built for UK and Irish English, so the accents and the way people here order aren't an afterthought.

The Phone Agent is one piece of the wider Flipdish AI platform, which also has an AI Marketing Agent and an AI Menu Agent. A restaurant that uses all three has AI working across its ordering and marketing channels at the same time, though you can start with the phone side alone.

Take a busy takeaway that gets 100 calls in a service. Answering those by hand costs staff time, and some calls will still go unanswered during the rush. With the Phone Agent every call gets picked up, the order goes straight into the system, and nobody has to guess what the customer said over the sound of the fryer. A customer who gets through first time is more likely to order than one who gets a ringing tone.

Learn more about Flipdish AI Phone Agent →


2. SoundHound for Restaurants

Best for US restaurant chains looking at voice AI at scale.

SoundHound's restaurant product handles voice ordering at kiosks, in drive-throughs and over the phone. The company has a lot of experience in voice technology and has mostly worked with large QSR chains in the US.

That US focus is the catch. Localisation for the UK and Ireland, local support and restaurant integrations are all less developed than Flipdish's, which was built for this market from the start. A voice system can have excellent underlying technology and still be a poor choice if it struggles with a Glaswegian accent or can't pass the order to your POS. For a UK or Irish operator, that gap matters more than the feature list.


3. Presto Voice

Best for US drive-through chains.

Presto Voice is a US-based AI ordering system built for drive-throughs. It's aimed at large QSR chains running drive-throughs at scale, mainly in North America.

For a restaurant in the UK or Ireland it's a non-starter. It isn't available here, and it wasn't designed for independents, small multi-site groups or takeaways, which is most of the restaurant industry in both countries. Worth knowing it exists, since it shows up in "best of" lists, but there's nothing to evaluate if you can't buy it.


4. PolyAI

Best for enterprise hospitality and hotel chains with complicated reservation and enquiry calls.

PolyAI is a UK-based conversational AI company. Some hotel and restaurant groups use it. It handles reservations, FAQs and customer service conversations that run over several steps.

It's pitched at enterprises, and the pricing and the effort to set it up reflect that. It's also less focused on the thing most restaurant phones are used for: someone wants food, gives an order, pays and expects it to turn up in the kitchen. If your calls are mostly "do you have a table for eight on Saturday?", PolyAI is a closer fit than a takeaway ordering tool. If your calls are mostly orders, the Flipdish AI Phone Agent was made for that.


5. Custom-built voice AI

Best for large chains with their own technical team that want something fully bespoke.

Some restaurant groups, usually bigger ones with engineers on staff, build their own voice AI or commission it. They use platforms such as Google Dialogflow or Amazon Lex as the base, and the result can be shaped around the brand exactly.

It costs a lot and takes a long time. The AI also needs ongoing training and maintenance, so the project doesn't end at launch. You'd also have to build the POS connection, the payment step and the menu handling yourself, because the platforms give you speech tools, not a restaurant. For most operators a purpose-built product like the Flipdish AI Phone Agent gets to a working result sooner and costs less overall.


Why phone ordering still matters for restaurants

Online and app ordering have grown, but plenty of restaurants still get a large share of their orders by phone. Takeaways especially. Evening peaks especially. And older customers, who often would rather call than download an app.

Phone orders also tend to be bigger. Someone who calls may be ordering for a group, may have specific requests, or may simply prefer talking to the restaurant. A system that only copes with simple orders loses exactly those customers, so the AI has to handle the messier calls as well as the easy ones.

Here's how the day-to-day compares:

ProblemWithout AIWith Flipdish AI Phone Agent
Missed calls at peakCommon, staff are busyEvery call answered
Order errorsFrequent, thanks to noise and distractionDigital record of each order
UpsellingDepends on who picks upOffered on every call
Staff time2-4 minutes per callNone
Peak hour coverageDepends on who's workingAlways on

The staff time row is worth working out for your own numbers. At 100 calls a service and 2-4 minutes a call, that's 200 to 400 minutes, or roughly three to almost seven hours of someone's time on the phone instead of in the kitchen or front of house. Even at a tenth of that volume it's 20 to 40 minutes a service.


What to look for in a restaurant AI phone ordering system

Start with the POS. If the system emails you the order or leaves you to key it in, you've swapped one chore for another. Orders should arrive in the POS by themselves.

Payment comes next. If customers can't pay during the call, they pay when they collect, and some of the time saving disappears with it.

Look at how it upsells. Good systems suggest items that go with what was ordered. Random promotions get ignored and can annoy people.

Check that it was built for your market. A voice AI tuned for American English can have trouble with UK and Irish accents, regional words and local menu items. Ring the vendor's demo line yourself, in your own accent, with a messy order: three changes, a mumbled item name and a question about allergens. How it copes tells you more than any sales deck.

Ask what happens when the AI can't work something out. Every system hits a call it can't handle, such as a very bad line, an unusual request or a caller who just wants a person. You want to know whether it fails quietly or passes the call to someone, and how your staff find out.

Last, ask about the menu. When you change a price or take an item off for the night, the AI should know without someone reconfiguring it. If a system needs a manual update every time the menu changes, it'll drift out of date quickly.


How Flipdish AI Phone Agent works in practice

Picture a Flipdish-powered restaurant on a Friday evening. Without AI, a call at peak either goes unanswered or waits while the team deals with the kitchen. With the Phone Agent:

  1. The call is answered immediately.
  2. The AI greets the customer in natural language.
  3. The customer gives their order, including any changes.
  4. The AI reads the details back and suggests an add-on that fits.
  5. The customer pays by card over the phone.
  6. The order shows up in the Flipdish POS kitchen queue with every other order.

No staff time, no missed call, no order wrong because someone misheard it. And one more upsell for the kitchen to cook.

Get a demo of the Flipdish AI Phone Agent →

For comparisons of restaurant technology including AI ordering systems, see restauranttech.co.uk.